AdSense Revenue Calculator

💰 AdSense Revenue Calculator

Estimate your Google AdSense earnings by page views, RPM, or CPC and CTR. Free, instant, no login.

Monthly Page Views Page RPM (Revenue per 1,000 views) — $

💡 Average RPM by niche: News $2–4, Lifestyle $4–8, Finance $8–25, Tech $6–18

Monthly Page Views Ad Impressions per Page View CTR — Click Through Rate (%)

💡 Average AdSense CTR: 0.5%–3%. Finance/business sites often see 1.5–3%

CPC — Cost Per Click ($)

💡 Average CPC by niche: Finance $0.50–$3.00, Tech $0.30–$1.50, Lifestyle $0.10–$0.60

AdSense Share (%)

Estimated Monthly Earnings

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Daily (avg)

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Your Page RPM

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Views to $100

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How Does Google AdSense Revenue Work?

Google AdSense pays publishers through a revenue-sharing model. For display ads, publishers keep 68% of what advertisers pay. The most important metric is Page RPM (Revenue Per Mille) — your earnings for every 1,000 page views. RPM varies enormously by niche: finance and insurance pages can earn $10–25 RPM, while general lifestyle content may earn $2–5 RPM.

Average AdSense RPM by Niche (2026)

How to Increase Your AdSense Revenue

1. Improve viewability — Place ads above the fold where users can see them. Enable anchor ads (sticky bottom banner). 2. Target high-RPM keywords — Finance, insurance, mortgage, and legal content attracts the highest-paying advertisers. 3. Increase page views — Revenue scales directly with traffic. 4. Reduce bounce rate — Users who stay longer see more ads.